Purina‑Cargill and Uybontiong Agriventures Corp. Renew MOA, Strengthen Visayas Partnership
Cebu City, July 2, 2025** — In a strong show of commitment to supporting agriculture in Central Visayas, Purina‑Cargill and Uybontiong Agriventures Corp. formally renewed their Memorandum of Agreement (MOA) today. The ceremony, held at Bai Hotel, brought together key executives and regional leaders to reaffirm a shared mission of growth and innovation in livestock nutrition and support.
Present at the event were:
- Mr. Sonny Catacutan, Managing Director of Cargill Philippines
- Mr. Marianito Alvarez, Commercial Director of Cargill Philippines Inc.
- Mr. Chino Uy Jr., CEO of Uybontiong Agriventures
- Ms. Rose Pearl Vallejo‑Ijan, Regional Business Manager – Visayas, Purina
- Mr. Ace John Golosino, Territory Business Manager, Purina
Renewing a Winning Collaboration

The renewed MOA underscores shared goals to scale up production, enhance technical support, and expand market presence across Cebu and Negros Oriental. Leveraging the success of Purina‑Uybontiong partner farms, logistics teams, and sales forces in the region, the two companies pledged to deepen future collaboration in farmer training, feed innovation, and biosecurity.
P400,000 Award: Celebrating Unprecedented Growth

As a token of appreciation for Uybontiong Agriventures Corp.’s exceptional contribution to regional development, Cargill‑Purina awarded the company a cash grant of ₱400,000. This award recognizes UBTAC’s rapid growth, dedication to quality, and impact on local livestock farming—particularly in Cebu and Negros—thanks largely to robust support from Purina partner farms, staff, logistics, and technical-sales teams.
Statements of Commitment
Mr. Chino Uy Jr. expressed his gratitude:
“This award and renewed partnership symbolize what our team, our farmers, and our Purina‑Cargill colleagues have achieved together. ₱400,000 is more than just recognition—it’s fuel for continuing our mission to uplift livelihoods across the Visayas.”
Purina’s commitment comes from the top management and across its leadership ranks. In a joint message, Mr. Sonny Catacutan (Managing Director), Mr. Marianito Alvarez (Commercial Director), Ms. Rose Pearl Vallejo‑Ijan (Regional Business Manager – Visayas), and Mr. Ace John Golosino (Territory Business Manager) emphasized:
“We are united in our support for Uybontiong Agriventures and the hog industry in the Visayas. This renewed partnership is not just a contract—it’s a reaffirmation of our long-term commitment to sustainable livestock farming, inclusive growth, and farmer success in the region. The achievements in Cebu and Negros are proof of what collaboration can do, and we’re proud to move forward together.”
Attendees and Event Highlights

Purina‑Cargill national and Visayas teams joined the celebration, emphasizing their continued support for Uybontiong Agriventures Corp.’s mission. A formal signing ceremony followed a presentation showcasing growth milestones and community impact throughout Cebu and Negros.
About Uybontiong Agriventures Corporation (UBTAC)
Uybontiong Agriventures Corp. is the official Purina Feeds distributor in Central Visayas, serving Cebu, Negros Oriental, and Siquijor through four regional warehouse hubs. Founded in 2022, the company has swiftly grown to become a top-performing distributor in the Philippines, focusing on farmer support, technical excellence, and regional development. Learn more at ubtac.com.
Looking Ahead
With renewed commitments and fresh funding, Cargill‑Purina and Uybontiong Agriventures Corp. are set to:
- Expand training and technical assistance for Visayas farmers
- Introduce new Purina feed formulations tailored to local needs
- Strengthen distribution, sales, and logistics across Cebu and Negros
Together, they aim to elevate livestock productivity, promote sustainable practices, and drive economic growth in the region.
For media inquiries:
Uybontiong Agriventures Corp.
Purina‑Cargill Communications Team